#WoW! How to Get Facebook to Share Your Posts With Your Fans and Followers #MyWANA

Welcome to Tammy's Tidbit's here at Writer's Words of Wisdom. It's been a while since I've posted. I hope all is going well with everyone and their journey through the world of publishing. Last week, Paloma posted a graphic on how to break through writer's block. I needed that. I've been suffering with it off and on for the last couple months. Now I'm down to the wire for a deadline on April 15th and finally! Things are flowing again. Whew!

With that under my belt I can concentrate a bit more on sharing more helpful hints here with everyone. This week I'd like to talk a bit about how to get around Facebook's algorithm that determines who will see your posts on your wall and fan pages. 

If you have a author/fan page you've noticed that only a small percentage of your fans (those who've liked your page) actually see your posts. Why? Because those are the ones who actively engage with you and your posts. They like it, make little comments on the majority of them or even just a smiley emoticon. These are the people Facebook and their computers feel are important and want to be updated about you and your page. 

You can get more views for your posts by encouraging your fans and friends to make comments. One way to get your post in front of your current fans and friends is to boost it. For only $5, up to 3500 people can see your post. Of course this depends on your current fan base and friend count, but it is an investment that can really pay off.  Some of these people may not have realized they weren't seeing your posts. If they just click the like button, Facebook will register that as an ENGAGEMENT and these folks will be on the list to see your next posts. The more they like and leave even a short comment, the higher up on the list they go.

Sure, these little boosts may not lead to any sales of your books, but it gets your name out there and in front of the people who WANT to see your posts. These are the people who WILL buy your books if they know about them. It's why many of them liked your fan page to begin with—to get news of your events and new releases.

Another thing that's really helped me to get my posts in front of even more people who are NOT my fans/friends yet is FREE. In two groups I'm in, we do weekly post shares. Each of us creates a post/status update on our wall or fan page, then we share the URL of the post in our group thread. Each person participating in the thread will then click on the URL, like the post and leave a comment. We also share these posts on our own walls and pages to our fan base. These additional shares make the original posts more engaging and Facebook keeps the lists growing.

Go ahead and give both methods a try. Use them in combination with each other to get more reach. Either way you do it means you get your name and your work in front of more people and in front of those who wish to see it. Isn't that what social media is all about?

For more information on how to get around Facebook's algorithm, please check out this fabulous blog article by Elyse Salpeter: Facebook – Getting Around the Darn Algorithm…

Until next time,

~Tammy

Learn More About Tammy

Tammy Dennings Maggy is a best selling, multi-published poet and erotic romance author with Siren and Sassy Vixen Publishing. Her writing explores many facets of romance from ultimate betrayal to finding your soul mate. Her poetry serves as a companion to her novels and has inspired entire series all on their own. Tammy and her alter egos Lia Michaels and Stephanie Ryan and Tawny Savage make up the core authors at Sassy Vixen Publishing and together they've created the shared world series Temptations Resort. Look for the first books in that series to come out later this year.

Now happily married to her own Muse and soul mate, she continues to live her dream and act as secretary to all her characters demanding to have their stories told.

Check out:

Tammy's Website

Tammy's Blog

Tammy's Books on Bookstrand, Amazon, Barnes and Noble, Smashwords,  and iTunes 

Sassy Vixen Publishing

Friend Tammy on Facebook

Like Tammy's Facebook Author Page

Friend Tammy on Goodreads

Friend Tammy on Pinterest

Follow Tammy on Twitter

Find Tammy's Videos on Youtube

If you'd like to share your experiences in the publishing world, please contact us about setting up a guest appearance. We'd love to hear from you!

#WWoW!: @dochappycamper Asks What is a BlogHop and Why Do I Want to Be in One? #amwriting #MyWANA

Welcome to Tammy's Tidbits here on Writer's Words of Wisdom. The last time I visited with you I had told you I was taking a step back and re-prioritizing my world as a writer, publisher and veterinarian. I'm still working on paring things down to be more manageable—not overwhelming.

In that vein, I'd like to talk a bit about a networking tool for bloggers and by extension authors. For those of you who don't have a blog, you should get one up, or at the very least do guest spots on other blogs to get you, your brand and your books out in front of as many people as possible. I've already talked about blogs in other posts, so I won't go into that again in today's discussion about BLOG HOPS.

What is a blog hop?

It's an "event" where blog owners sign up with the link to their blog in order to share their content and network with other bloggers and gain more exposure for their work (blog or in our cases books). There's usually a common theme such as a specific holiday and is made up of bloggers/authors who write about similar topics or genres.

Do the participants have to write about the same topics or in the same genres or can anyone join?

The whole concept of the hop is to get more exposure and to network with like-minded individuals. As a romance author you wouldn't want to join a blog hop made up of mostly Sci-Fi or horror authors would you? Very few if any people interested in those genres would want to stop in to see your work. 

Bottom line: blog hops that are successful don't have a mishmash of participants. They have a common theme and topic/genre across the board in order to draw in as much response from those outside the networks. Their goal is to introduce new readers and followers to their work.

How long do hops generally last?

Usually only one day, but there are some that last as long as a week over a busy holiday season. I found that if a hop goes longer than three days, you end up not getting very much interaction or new visitors by the end of the event. The most response occurs over the first three days.

How do you join a hop?

The hosts of a hop will advertise on social media when they've opened up the sign up sheet for their hop. They'll also include all the rules, theme and if you're required to have a prize offered for those who visit your blog. It all depends on the hosts and what they wish to do, but some will also have a grand prize where the winner is drawn from the names of all the people who left comments on the various hops. The more stops you make, the more entries the "hoppers" get in the various giveaways.

The most common form to use as a sign up "sheet" is created using Linky Tools. I'll talk that more on another day, but in short it's a way to add your information to the sign up sheet. Linky Tools converts that to a clickable link that will show up in the blog list. This list will then be made available for all "hoppers" to click on to move from blog to blog.

What if I want to organize a hop but only include members of a specific group I participate in? Will this work?

No. You'll only reach a specific number of followers—the very same number you have now and no "new blood." As host, you'll want to give all participants the chance to broaden their fan base. You can't do that if you all share the same pool of readers and most of them are members of the group and yourself.

Now if your intent is to share only within the group and have a way for members to "hop" around between your member blogs, then YES this sort of blog hop would work but it won't bring you more outside traffic. You do this sort of hop using a "private" linky list. All of that is described on the Linky Tools page.

So go ahead and sign up for a hop and meet more bloggers and writers within your genre. Not only will you find authors new to you, you'll be introduced to many more potential fans as well. Get a few hops under your belt and maybe you'll want to host one for yourself!

Until next time,

~Tammy

Learn More About Tammy

Tammy Dennings Maggy is a best selling, multi-published poet and erotic romance author with Siren and Sassy Vixen Publishing. Her writing explores many facets of romance from ultimate betrayal to finding your soul mate. Her poetry serves as a companion to her novels and has inspired entire series all on their own. Tammy and her alter egos Lia Michaels and Stephanie Ryan and Tawny Savage make up the core authors at Sassy Vixen Publishing and together they've created the shared world series Temptations Resort. Look for the first books in that series to come out later this year.

Now happily married to her own Muse and soul mate, she continues to live her dream and act as secretary to all her characters demanding to have their stories told.

Check out:

Tammy's Website

Tammy's Blog

Tammy's Books on Bookstrand, Amazon, Barnes and Noble, Smashwords,  and iTunes 

Sassy Vixen Publishing

Friend Tammy on Facebook

Like Tammy's Facebook Author Page

Friend Tammy on Goodreads

Friend Tammy on Pinterest

Follow Tammy on Twitter

Find Tammy's Videos on Youtube

If you'd like to share your experiences in the publishing world, please contact us about setting up a guest appearance. We'd love to hear from you!

#WWoW!: @dochappycamper Discusses Obtaining Your Own ISBN for Your Self Published Books #amwriting #MyWANA #ASMSG

Welcome to Tammy's Tidbits here at Writer's Words of Wisdom. Each week I'm sharing something I've learned during my journey to become a published author and the founder of a small independent publishing house.

The last two posts I shared with you some of my experiences formatting and distributing electronic and print books. This week's topic goes right along with those. In fact, I probably should have discussed this one before those, but just like many self published authors, I was so excited to share the information, I skipped a few steps. LOL!

Seriously, in today's digital publishing arena it's too tempting to jump into the deep end without doing your research. Many authors are so keen on putting "published" next to their name, they intentionally skip some of the steps. You know what I'm talking about and for the purpose of this discussion we'll not go into all of them. 

Today is all about the ISBN: International Standard Book Number. This is a 10 or 13 number sequence assigned to any published book. "The purpose of the ISBN is to establish and identify one title or edition of a title from one specific publisher and is unique to that edition, allowing for more efficient marketing of products by booksellers, libraries, universities, wholesalers and distributors." ~Bowker Identifier Services.

What that means is this number is the best way to link YOU as the publisher of your work. It's unique to the title. You have to have a separate number for your print and ebook formats, but once assigned, these numbers are forever associated with that specific edition. In other words: you own all the rights to your book. Period. End of story. :)

Why are these numbers important? Can't you just use the numbers assigned by Amazon, Smashwords, ARe, Draft 2 Digital and any other distribution channel?
To answer the second question first: yes you can use the free numbers assigned to you when you upload the book to those sites BUT...and this is a big one...you will NOT be listed as the official publisher of the book. Those sites will. 

This is a big deal when it comes to book stores and other retail outlets ordering your books. Some refuse to stock anything that lists Createspace as the publisher. In order for you and your work to get to the largest markets, worldwide, you'll need your own unique ISBN, listing you as the publisher. This helps you get noticed in this vast ocean of new books out there every single day. You need to have these little extras to help build up  your brand (you!), find your niche, and build your fan base.

Bowker is the only agency in the United States that can assign ISBNs to books published in this country and  surrounding territories. You can choose to purchase a single ISBN or in blocks of them. I found for my purposes—and budget—the block of 10 numbers for $250 was right up my alley.

The site is easy to navigate and you can set up your account in minutes. Once you purchase your numbers, you then assign your titles to them. You'll enter all the information about your book: author, editor, cover artist, cover art, blurb, page count, pricing, etc. All of this information along with your publisher information is registered to the book with the ISBN you assign. No one else will be able to use that number and you can't use it for another book either.

For more information on this topic: 

Should You Buy Your Own ISBN When You Self-Publish?

Why You, As A Self-Publisher, Need Your Own ISBN

Why You, As an Author, Need Your Own ISBN

Until next time,

~Tammy

Learn More About Tammy

Tammy Dennings Maggy is a best selling, multi-published poet and erotic romance author with Siren and Sassy Vixen Publishing. Her writing explores many facets of romance from ultimate betrayal to finding your soul mate. Her poetry serves as a companion to her novels and has inspired entire series all on their own. Tammy and her alter egos Lia Michaels and Stephanie Ryan make up the core authors at Sassy Vixen Publishing and together they've created the shared world series Temptations Resort. Look for the first books in that series to come out later this year.

Now happily married to her own Muse and soul mate, she continues to live her dream and act as secretary to all her characters demanding to have their stories told.

Check out:

Tammy's Website
Tammy's Blog
Tammy's Books on Bookstrand, Amazon, Barnes and Noble, Smashwords,  and iTunes 
Sassy Vixen Publishing
Friend Tammy on Facebook
Like Tammy's Facebook Author Page
Friend Tammy on Goodreads
Friend Tammy on Pinterest
Follow Tammy on Twitter
Find Tammy's Videos on Youtube


If you'd like to share your experiences in the publishing world, please contact us about setting up a guest appearance. We'd love to hear from you!

#Wwow - Premade and Custom Made Book Designers

Since I've been thinking about self-publishing a novella, I've been asking around for good Cover Artists or Book Cover sites.

Bellow, find a list of resources for simple premade book covers -- some sites have other services for more extended service. This is by no means an endorsement of any of these artists or sites. I haven't used any personally at this time. However, it's a good idea to check them all out before making a final decision!

Cover Your Dreams - Premade Book Covers

Erin Lark Designs - Premade Book Covers

Go On Write - Premade Book Covers

Hot Damn Designs - 

The Killion Group - Custom Book Covers

LFD Designs - Custom & Premade Book Covers

Rae Monet, Inc. - Premade Book Covers

Safari Heat Author Services - Premade Book Covers

Seductive Designs - Premade and Custom Book Designs

Self Pub Book Covers - Test out how your book title would look!

Suzannah Safi - Custom Book Covers

Taria Ried - Premade Book Covers

The list could continue. In fact, have you had any great experiences with a designer? Have any resources to share? Leave a comment below!

Melinda Dozier is a contemporary romance author. Her first four novels were released in 2013: The Boy Next Door, Time Changes Everything from Entranced Publishing, Breaking the Rules from Crimson Romance and Love and Other Games: Trouble with Gold from Swoon Romance.

The Pros and Cons of Self Publishing

Have you written a story and tossing around the idea of self publishing it? It's a scary idea, really. Or at least it should be.

I consider myself a 50/50 author. I self publish and I use small press. I began to self publish a little over a year ago, and to be honest, I enjoy it and have thought about doing it more than I am now. Some authors have great luck with, while others's I've talked to haven't. So again, it's 50/50 if it's for you or not.

I thought for today's post, I would make a Pros and Cons list on self-publishing that might help you with your tough decision.

Pros

• You're in complete control. You choose your release date. You choose your editor (PLEASE HIRE ONE!) You find the cover artist that you want.
• Does your book need a sale to possibly get in more readers hands. Put it on sale. 
• You've got full control. Need to make changes to the manuscript? You can easily do this and upload a new version. Want a new cover because yours isn't working. Get a new one. 
• Obviously, all money earned is yours. And after 60 days, you will get a paycheck monthly from Amazon and Nook. You'll know what's coming so you can plan your months 60 day in advance.

Cons

• All expenses are out of your pocket. You pay for edits. You pay for the cover. You pay for marketing (thought few small presses pay for book tours. But there are some out there that will.)
• It's all you telling the world about your book, unless you've hired a blog tour company or a PR person.
• If you've never published small press and gotten to know some authors you might feel super lonely trying to connect. Most of the relationships I've built have been from my time at a small press.
• Each publishers pay different. Some are monthly, some quarterly. You don't see your sales until you have a statement. And you earn a percentage of the net sales. Remember though, your profit is paying the publisher and your editor, so you're usually only getting 40% of what's earned on the book. 

Hopefully looking at those lists, you'll get a better idea if you want to attempt self publishing. Two pieces of advice I have are:

• If this is your first time publishing, I really do recommend going with small press because you will learn so much about the publishing world. Even if you want to self publish one day, give the small presses a shot at first. And ask around before submitting to just any press.
• If you self publish, please, I am begging you, hire an editor! Do not put your work out there without one. Reviews will come in and will say your book wasn't edited. This isn't good for your career. And your best friend since second grade isn't an editor (well unless they really are). Hire someone who knows point of view, what readers are looking for, and so on. Yes, it can be a lot of money out of your pocket, but in the end it's worth it.

See ya next Thursday! Got pros or con to add, please leave a comment. :)

WWoW! Guest Blog for Exposure!

Let's talk about writing Guest Posts for other blogs.

There are benefits to being a guest on another blog. The exposure you gain magnifies because you are able to reach out to more readers. Since most bloggers have guest spots, its not too difficult to find blogs you fit with. Writing a guest post puts you in front of a whole new audience and can increase your own blog's following. Blog readers that haven't yet heard of you now get their first impression and may then follow you... and maybe even buy your books!

Here are some GENERAL GUIDELINES to follow:

Be Relevant to the Host Blog. Know before you sign on that your genre is a fit for this blog's followers. You don't want to post erotic romance on a sweet romance blog. You also likely won't want to post paranormal on a contemporary blog.

Be Polite. Follow all the guidelines the Host Blog provides. They are hosting you so its the least you can do. Most will tell you when they need your post and how they want it provided.

Be Aware. Know what the format of your host blog is. You will want to submit the correct things the host blog regularly includes. For example, know if they include a book cover or a banner. Can you include an excerpt? What length?

Be Knowledgeable. It's about more than self-promotion. We all need to promote our books but most blogs are looking for more content in a blog post. Unless agreed upon otherwise, your post should have a topic for discussion. Write about something you have knowledge on - maybe a topic that fits with your latest book.

Be Connected. Include links back to your own website or blog when relevant to your post. Back links will connect your blog to the host blog and benefit both. Use these links to reference prior posts on similar subjects.

Be Loud. Follow up on you guest post by promoting it on your own social media outlets. Visit the host blog on the day of your post to respond to comments and interact with followers. One idea I use sometimes when guest blogging is to write a brief post on my own blog that drives traffic to my guest post. This sends my followers to a new blog they might enjoy.

Want to Guest Blog?

We offer guest blogging opportunities here on WWoW! You can submit a guest post and we will schedule it into the next available Friday. Tell us about a success you had as an author. Just share your experience. Our blog is all about Writers sharing their knowledge with other Writers. You can also include some promo of your latest book.

Send your guest post HERE. Use the subject line: "WWoW! Guest Post".

#WWoW! Street Teams make an Impact!

Let's Talk About Street Teams.

Likely, you've heard this term before. They're popping up all over the place as authors take advantage of their most valuable resource - their readers. Readers -especially bloggers/ reviewers- are vital to a book's success because their opinion goes a long way. Some have an established reputation as being a person to turn to for book recommendations. Why not partner with them if they love your books/ series?

That's exactly what creating a street team is... partnering with readers who like your books so much, they want to share them with other readers. A Street Team is a group of readers/bloggers that are fans of a particular author and want to spread the word about books they love. They're just doing what they already do - reading what they like and telling their friends. There's no recipe as to how many members per street team, benefits to offer or rules to follow. Each author has their own style.

Here's a list of links to some author's street teams for ideas on how to begin your own:

Cat Johnson  |  J. Kenner/ JK Beck  |  Heather Hildenbrand  |  Donna Grant

A Street Team is an indie author's secret weapon. In this article at Kobo Writing Life, an in-depth description of one author's experience puts it all into perspective. Read it here.

You might already have bloggers sharing your books with other readers. A Street Team just makes it all more official with “target tasks” such as hosting a blog stop, liking books at on-line sites, placing reviews on goodreads, sharing cover reveals, pinning on Pinterest, posting updates on facebook or tweeting about new releases. Most authors design a street team that works best for them. Typical perks to being part of a street team include an exclusive facebook page, yahoo or google+ group, swag, earliest available ARCs, blog badge, link back to blog, sneak peeks at WIPs, and "personal" on-line access to the author. Some authors even choose to have incentives and/ or prizes for participation.

.

It's Your Team - You Make It What You Want!

There are a lot of books in the world and authors need help to spread the word. A street team is a fun way to interact with fans while asking them to do what many already do … and it has added perks (for you both).

CLICK on the ROMANCE BECKONS STREET TEAM BADGE to the left to read about my Street Team.
Check It Out... and then... Keep Writing!
Paloma

#Wwow - Creative Online Promotion Tools #2 #promotion

Creative Online Promotion Tools

Last week I shared Online Promotion Tool #1 (Powtoon). This week, I have another three favorite tools to create original, fun promotion for your books.

Tool #2: Animoto (www.animoto.com)

Animoto is a fun tool to create videos of photos and/or videos. The best part is you can create a 30 second video FREE. You can pay for the more advanced version. Tammy posted about that HERE.

Make your own photo slideshow at Animoto.

Just to show you what you can do in 30 seconds, here’s a video I created for release day of my debut novel, Time Changes Everything.

Personalize funny videos and birthday eCards at JibJab!

Tool #3: Jib Jab Freebies (www.jibjab.com)

Creative tool to create hilarious videos/ecards/minimovies. You add in your photos to people’s bodies and it makes for a great laugh. Here is a video to promote ST Bende’s Elsker and my books, Time Changes Everything, Breaking the Rules and Trouble with Gold. Our heroes become Chippendales!

Tool #4: Face in the Hole

This is another funny way to promote your characters or book. Face in the Hole allows you to place your “character” photo onto any photo you want. Here are a few ways I’ve used this:

This is ME with Jake (aka Matt Bomer) from Time Changes Everything.

As you can see, I have a rather strange sense of humor, yet I’ve found these tools to be different than the regular blog post or FB post. Something different catches attention.

I’d love to see what you’ve put together! Share your links below!

Melinda Dozier is a contemporary romance writer. Her three debut novels were released in 2013: The Boy Next Door and Time Changes Everything from Entranced Publishing, and Breaking the Rules from Crimson Romance. Her next release, Love and Other Games: Trouble With Gold will be released in October from Swoon Romance. You can find more information at her website:www.melindadozier.com

#WWoW! Just Link It.

Let's talk about LINKING. My rule of thumb is when in doubt, just LINK IT! What am I talking about? Really, everything. All of your social networking accounts, blog, website, tumblr - literally everything - should be linked.  Because then you are doing the work once while your impact is huge. It's that easy.

Are there accounts you shouldn't link? Nope but there may be some more geared towards different types of posts. It's still okay to link them because there is always overlap and as long as you aren't spamming out oodles and oodles of promo, your goal should be to extend your reach (and sell more books).

Now time to get to work!

First and foremost, have your blog connected into your social media sites, particularly facebook and twitter. This means each time a post goes up on your blog, it automatically goes to these programs for you. Here's promo without anymore work than setting up your single post. You can set up these links in the SETTINGS account of your blog. Blogger allows you to link with Google+ also and I recommend you do it even if you do nothing else with Google+ (yet).

Link your blog to Networked Blogs on facebook. You can search for the app on facebook and select SYNDICATE to connect your blog. Here is another way for potential readers to find your blog and follow you. It is becoming more and more popular so jump on it! Doing this also means your blog posts are automatically sent out via facebook. If you have an author's page, you can even choose to have them sent there instead of your profile.

Other TOP TWO places to link your blog (that have a bit more to it than just linking):

Triberr - Build your reach exponentially. See my previous post with specifics on this site. This is a bit more involved than just linking though completely worth it.

Goodreads - Thousands of readers use this site. If you don't create an author's page and utilize it by linking, you are missing a big opportunity for networking regardless of the horror stories we see with reviews on goodreads. Check in about twice a week to see if you have any messages, reviews, etc. Most importantly, link your blog to post to your author page! See mine here.

Another place to link your blog is in search engines that give potential readers more places to find you. Most have widgets for you to add to your blog but some just simply place you into a database to be more searchable. My favorites are: BlogNation - BlogTrain - Blog Lovin' - Writing Blogs - Linky - AuthorsDb. Be sure to set up all your links in each of these - most require your blog rss feed so have that handy - so each time you post in one place, your information spreads out across the web.

Finally, make a list of all social networking sites you belong to or any on-line accounts.

Here are some of the most common: facebook - twitter - google+ - LinkedIn - tumblr - stumbleupon - YouTube - Picasa. Go into the SETTINGS options in each of these and be sure you have linked as many of them together (and with your blog!) as possible. There are other sites you might choose to use and regardless of which ones you choose, just be sure to link them.

Remember every time you link it, you reduce your work in half while doubling your reach.

I don't suggest you spend hours a day on these sites.

In fact, linking your accounts means your time spent on marketing decreases even though you are visible in more places. Once these accounts are established (& LINKED!!), you will need to do little more than your regular blog posts. A few of these places I mentioned take extra maintenance but it's minimal and worth it.

How does this help your business?

You will advertise to a wider audience as you increase your reach. You will write more because your time spent marketing will decrease. It's a simple case of Win-Win.

So, what are you waiting for? Just Link It!

And Keep Writing!

Paloma

#WWoW! AUTHORSdB is the Place To Be.

A Place for Readers to find Authors. 

Ever heard of the Authors Database?

The fact is every author is looking for a way to reach more readers. Here is a simple way to make that happen with a very small amount of effort. Authors and businesses that offers services to authors can be listed 100% FREE on AUTHORSdB. It is currently the only FREE database of authors that includes social media, book listings and so much more. AUTHORSdB is a place where information is available on authors and is fast becoming the place readers can learn about up-and-coming authors. Get in on this opportunity now as it continues to grow even larger. 

• AUTHORSdB uses software that engages search engines. Once you're listed in AUTHORSdB, you get these benefits: 

1. Organic (non-paid) Google backlinks. These are sorely underutilized but critical to Social Media Marketing.  I received a tweet notifying me, after only 48 hours of registering, that I was now indexed in Google search!
2. Tweets. AUTHORSdB tweets Google alerts when authors get indexed in Google.Whenever an author is listed, they tweet "@[author name] #gotlisted NEW AUTHORSdB Pls RT [link back to author details]"

• AUTHORSdB likes the author's facebook page(s) and when liked back, they share something from the authors Facebook page.  (NOTE: You need a Twitter and Facebook page to qualify)
• AUTHORSdB adds their authors to Google+, LinkedIn & Pinterest.
• Author Awards acknowledge authors in a variety of ways for many different types of interaction. After posting about AUTHORSdB with a back link on my author blog, I was given this banner for my blog.
  

GET LISTED. For FREE and through a quick registration process, you can have your name included in the Authors Database at AUTHORSdB.com. You will be able to 1. Create an account, 2. Add your bio, photos and book images, 3. Add all your social media contact information, 4. Add your 'Buy Here' links to Amazon, B&N, etc, and then they share for you.

It takes just a few minutes to extend your reach exponentially. List yourself as an Author 100% FREE and then reap the benefits the exposure from their automated promotions. What are you waiting for? Get registered and then get back to writing!

Paloma

#WWoW!: Creating Your Own Video Trailers Without Breaking The Bank #royaltyfree #stockphotos

It's Wednesday once again and you know what that means. Time for Tammy's Tidbits here at Writer's Words of Wisdom. Each week the four of us post some tips, insights, or  share our experiences with writing, editing, publishing and promoting. You may have already experienced these things yourself, or find something new. Either way, we would love to get your comments on our posts and perhaps you will join us each week posting some of your own experiences. It's authors helping authors at its finest. We've opened up Fridays for guest authors so if you're interested, let us know!

The following is an updated post of one I did in October 2012. I had just started making my own video trailers and now have a few more under my belt. I have to say I've learned a lot along the way and I hope the information below is helpful to you.


This week I thought I would share my experiences making video trailers for my books. I had absolutely no idea what I was doing when I first looked into the idea. I asked a lot of questions of one author in particular, Rose Anderson. I loved the video she did for her book Dreamscape. 

First question I had was "who did the video for you?" I was surprised to find out she did it herself and she said it wasn't hard. Now, if you're like me, you're not all that tech savvy and when someone says it's not hard, for me it would be a disaster. 

I was on a very tight budget. Well, I had no extra funds for a budget so I needed to figure out how to do this for myself and CHEAP! LOL  

First of all, I looked for a program that would be rather user friendly and let me set up my own movie/video using the images I had in mind.  I didn't need to look far. I already had one on my computer. Windows Movie Maker. There's currently a newer version Windows Live Movie Maker which you can download for free if you use Vista or Windows 7. What I like about this program is it will automatically format the end product to be able to upload to YouTube, Facebook or for emails. No need to get another program to convert the file. Movie Maker did it all for me with just a click of a button.

A more recent site I've become very fond of is Animoto.com. With this site, you can create fabulous video trailers. If you wish to use the free version, your clips will be very short—thirty seconds to be exact but it can be a great benefit for teasers.  

If you wish to make longer trailers, I suggest you invest the $30 for the PLUS plan. With this, you can make ten minute trailers—more than enough time for an eye catching piece. There is another package for businesses if you wish to go that route, but I stuck to the $30/year plan.

No matter which program you choose to use, it's time to put together the images and music to bring your creation to life. You can't just use any image or music you wish. There are some issues with copyright that will most likely come up so it's best to use royalty free images and music. There are many sites out there to help you with both of these.  Some sites will allow you to use their images and music FOR FREE if you give them credit for it (attribution) and in some way link back to their site. Others will allow you to use the materials without giving any credit to the artists/creators as long as you PAY a FEE.  

With my shoestring budget, I used  FreeDigitalPhotos.net and Photobucket for most of my images. I made sure with each one I was able to use the images in my video and followed the directions on the site to give the proper attribution.  For music, I really wanted to use the tunes I listened to while writing, but I didn't want to get into some fight with a record company so I found a site with great instrumentals. 

Incompetech is the brainchild of Kevin MacLeod. Not only does he have many pieces you can download for free, he will also do original scores for projects. His website has all the specifics and even shows you how to give the proper attribution for YouTube. Mr. MacLeod takes all the guesswork out of it. All you have to do is insert the title of the piece you are using. A no brainer...I loved it!

Animoto has a large selection of music you can use or you can upload your own from Incompetech. Once again, think long and hard about using copyrighted music for your videos. You may get away with it for a bit on Youtube, but if the record company objects, you could be faced with more than just a slap on the wrist.

Here's the video trailer I did for my poetry book Follow Me: Poetry from the Heart and Soul. The music is from the Incompetech site and the images I purchased in a package. Art Explosion contained over 500,000 images I could use for any project. The scenic images were perfect for this trailer.  

There are so many other ways to get images. There's Dreamstime, Shutterstock, iStockphoto, and Fotolia just to name a few. For fairly reasonable rates, you can purchase packages that include a number of images to use as you see fit. This is how many of us found the images for our self-published book covers. 

For even more music choices, you can purchase royalty free compositions on iTunes. Some video trailers also use popular music by well known artists. YouTube automatically lists the title of the song and where to purchase it when the video is uploaded. (I asked a few of my friends how they put the information below their videos and they told me it was YouTube). I'm still a bit leery using my favorite Pink song for one of my trailers. One day I may cross that bridge, but until then, I'll stick to the royalty free stuff! 

Here's the last video trailer I made using Windows Movie Maker.

Here's the first Animoto video trailer I made for us here at Writer's Words of Wisdom.

Are you ready to make your own video trailer? Go on. Give it a try. What have you got to lose? 

Until next week

~Tammy

Learn More About Tammy

Tammy Dennings Maggy is a multi-published poet and erotic romance author with Siren and Sassy Vixen Publishing. Her writing explores many facets of romance from ultimate betrayal to finding your soul mate. Her poetry serves as a companion to her novels and has inspired entire series all on their own. Tammy and her alter egos Lia Michaels and Stephanie Ryan make up the core authors at Sassy Vixen Publishing and together they've created the shared world series Temptations Resort. Look for the first books in that series to come out later this year.

Now happily married to her own Muse and soul mate, she continues to live her dream and act as secretary to all her characters demanding to have their stories told.

Check out:

Tammy's Website
Tammy's Blog
Tammy's Books on Bookstrand, Amazon, Barnes and Noble, Smashwords,  and iTunesSassy Vixen Publishing
Friend Tammy on Facebook
Like Tammy's Facebook Author Page
Friend Tammy on Goodreads
Friend Tammy on Pinterest
Follow Tammy on Twitter
Find Tammy's Videos on Youtube

#WWoW! Feed140 Maximizes Author Efficiency.

WWoW! Here's a simple recommendation to simplify your on-line life... what more could you ask for?

Here's another suggestion of an on-line tool to try. It's an application to store a playlist of tweets that are sent out intermittently throughout my day without me needing to actually send them. BOTTOM LINE: Feed140 allows writers to maximize your Social Presence with minimal time investment. I’m telling you about it because it’s another way I save time on promoting. And less time promoting is more time writing!

Feed140 is a “social network marketing efficiency tool that delivers a constant stream of updates to your followers automatically” with minimal effort on your part.

• You create the tweets. 
• You set the delivery schedule. 
• You control how frequently Feed140 publishes tweets from your playlist. 
• You can have Feed140 deliver a certain number of tweets each day from your playlist. 
• You can also add your RSS feed(s) to a general queue so it automatically filters those in daily as well. 
• You can have Feed140 ‘mix in’ updates from your playlist as a percentage of the total updates from your main queue.

However you choose to use it, your promotional messages are delivered automatically while being certain you don’t overwhelm your followers. It’s great! Feed140 lets you create a series of high-quality tweets that are then delivered over time without another thought.

STEP ONE: Playlist.

Spend some time composing High-Quality, Attention-Grabbing Tweets that are Relevant. Creating solid content for your social network updates should take some thoughtful consideration. You will spend 20ish minutes each week to update your playlist of tweets. Here’s some ideas: Provide links. Display your work. Highlight your strengths. Use messages you want to reiterate consistently to your followers. Advertise your books. Promote your blog features. Distribute buy links. Promote your publisher. Link YouTube book trailers or other videos.

The tweets in your playlist can be published in sequence or mixed on shuffle play so your tweets are sprinkled about in random order.

STEP TWO: Queue.

Aside from the one playlist you are allowed with a FREE ACCOUNT, you have a queue. The queue is the direct feed into your twitter account – you fill the queue with both your PLAYLIST and RSS FEEDS.

This means you can add your RSS feeds from your blog, website or any of your Social Bookmarking Accounts (i.e. Digg, Google Reader, StumbleUpon, Tumblr). You can connect any or all of these to Feed140. Then each time you click the Digg button, star an article in Google Reader, or give a site the thumbs-up in StumbleUpon, it will automatically be added to your Feed140 queue and be delivered based on the criteria you chose for delivery. Your queue will fill up fast with interesting and entertaining content for your followers.

THIS IS PRETTY COOL. Pre-load date-specific messages with the ‘Scheduled Updates’queue. You can use the Feed140 ‘Scheduled Updates’ queue to send special promotions and book releases that are date-specific. You simply enter tweets into your queue and select the date (and even the time) you want the tweets to be delivered. Feed140 takes care of the rest. Tada! Your own personal twitter assistant.

THIS IS IMPORTANT. 
This does not take the place of other interactive tweets! Twitter is about CONNECTING, not just SELLING. I consider my Feed140 playlist my baseline – an auto-marketing program that spreads the message of my product (my books) and provides links to my store (my blog and website). Feed140 allows you to deliver a consistent base of content on your Twitter account BUT it is only one-step as it maintains your visibility to your followers even on those days you don’t have time to log in. Your playlists will never replace authentic live interaction, but their value is to provide a solid base of consistent content.

THIS IS NOT SO IMPORTANT... but I thought I should mention it… You can pay for prefabricated playlists but it really isn’t necessary. Creating enough content to keep your audience engaged might be challenging but we’re creative people – you can do it yourself. However, if you should choose to, these playlists are set in categories that give you the edge as a thought leader in a certain niche.

Use your Twitter (plus facebook coming soon) more efficiently. Give your twitter account a base with solid messages to followers with just a few minutes each week. It’s really very simple.

Keep writing!

Paloma