Giveaways - There is no wrong way.

Hi! I hope you're having a lovely Thursday. Today I wanted to talk a little about giveaways. Is it ever hard to decide on what you want to giveaway?

You have a new release. Should you giveaway your new book? A gift card (and hope they will buy your book)? Swag? Or something else totally random?

While there is no real answer on what you should giveaway, I do have a few thoughts. When I first release a book, I don't do an actual giveaway of the book for awhile. Yes, my hopes are people will buy the book.

But I will giveaway a book similar to it. Maybe it's part of the series. I will giveaway the book before or the first in the series. Something that might entice them to want my latest. Such as with Arranged Love, my story Wanted: Wife has a similar feel to it. So I've been giving it away.

I do the gift card thing and usually in $5 increments and give the winner 3 options: Amazon, Nook, or Starbucks. All of these you can do online. I don't know what they will buy with it. But remember, you don't know they are going to read your book either when you give it to them. It could stay on their hard drive. At least with the gift card, they've won something they'll use and if it's a super awesome day, maybe they will pick up my book...maybe they won't.

Swag. I've been published since 2011 and I've never really done the swag thing before. I don't like spending money on things I'm not sure about. I see swag (paper products mainly) and I see my money literally being put into someones trash can. Now, with that said, it doesn't mean you shouldn't give away swag. I actually just did my first swag pack giveaways. I have a conference coming up, so I ordered a bunch of stuff to bring a long. These probably won't be my best giveaways. I'm trying it, so I can't say yet how successful this is.

And on another note. If you're a brand new author and you're wanting to find new readers, then I do suggest giving away your actual book. Like I mentioned earlier, just know, not everyone you send your book to will read it. Books are given away every day and books are bought every day. I must admit, I have books I've bought with ever intention on reading, but then something else came on my kindle and that book got pushed aside 6 months ago now. However, don't let that discourage you, because some are going to read it. They are going to love it and when you're next book releases, you might have found your first few fans. And really, that's what this is all about. Finding fans who love your work. 

Giveaways are tricky, but there really is no wrong way. Readers love them. Many of them spend a lot of money on books, so getting something for free is always great.

Happy Thursday!

-Lacey

Lacey's Favorite Ways To Use Facebook For Promo

Today I wanted to talk a few of my favorite ways you can use Facebook for promotion. Aside from posting your buy links all the time, there are other ways to entice readers into check out your  books.

Flash Giveaways - What is this? You ask people seeing the post to like and comment on the

post. If you're using a fan page, this will help more people see the post. If you have a new release, this is a great time to post the blurb and cover and give something away that is not your new book. Because I hate to say it, but you want people to purchase the book, right? In my thinking, if you just give the book away, people are going to wait until it's offered as a giveaway again. I am a big gift card giver. They don't have to buy my book with it of course, they can get anything they've wanted.

Anyway, flash giveaways are quick giveaways. A few hours or a day. Your choice. But it's something that as more people like, comment, tag, and share, your info is being shared. And how great is that? It's so hard to reach new readers outside of your usual reach. Hopefully you find one that loves you.

Graphics - These are to be eye catchy and you can include excerpts, buy links, etc with them. And I usually use the website pizap.com. Very easy to use. Anyone, in my opinion, can make eye catching graphics there for FREE! Here are a few I've made before to give you an idea.

And finally, check out these pages. They have forms you submit for them to promote your books. It works! And they want your books to share on their pages. Go check them out!

What To Read After Fifty Shades of Grey: https://www.facebook.com/WhatToReadAfter50ShadesOfGrey
 eBook Korner Kafe (non-erotic): https://www.facebook.com/EBookKornerKafe
Korner Kafe Exposed: https://www.facebook.com/KornerKafeX